
This is my longest ever job at 7 years working for Win4now (I'm 30), and over those years I've witnessed a lot of changes within the prize draw & competition industry as well as the Internet as a whole.
When I first joined the Win4now team there were not many other prize draw websites around in the UK; just a few sites like Myoffers and Offersx. We all look allot different to what we did back then!
I remember only a few prize draw portals; (sites that just have links to hundreds of sites that have a prize draw on them) The Prize Finder, MrsFreebie? and Loquax and hardly any prize draws on other websites you see on your daily surf.
Nowadays nearly every website I go on from: clothing retailers, women's interest sites, magazines, car sales to even crisp manufacturers! hosts either their own prize section or has links to other companies - even Win4now's. The UK prize draw market is over saturated.
Social marketing has taken form too with a mixture of 'compers' (as they are fondly refereed too) sharing competition links and companies promoting their own competitions on forums, Twitter, Facebook & much more.
But looking back I ask you; which era do you prefer?
Prize draws everywhere or prize draws only on specialist sites? The juries out.