The top dogs of retail decided that they would offer the UK public loads of great offers, discounts, freebies, competitions & money off vouchers to help beat the recession and get us to buy their struggling products and keep their high street stores open.
It worked. Oh boy did it work!
46% of us bought stuff with vouchers that we wouldn't have even bought if it wasn't for the voucher! That's not bad sales figures for the shops!
Restaurants & supermarkets in particular really pushed the vouchers with offers like 2 4 1, buy 1 get 1 free and offering us points for spending with them. So why is it that when you go into their restaurants you see lots of tables rummaging in their handbags and pockets pulling out printed Internet vouchers but made to look like cheapskates by the staff?
The choices are wide for us the consumer, if they don't keep offers alive then their competitors will entice us to buy their products instead.
Why are we embarrassed for grabbing ourselves a bargain though? Really why is that? We should be proud of using our noggin and not being ripped off.
We duly accepted their offers, doing them a favour and in return getting something we want for free too.
Now we are made to feel like the scrubbers of the Internet!Don't be manipulated by the retailers; keep bargain hunting, keep using your vouchers, entering competitions and signing up for freebies! I know I will.